A year in book fairs, festivals and expos with LitFire Publishing.
If there is a word that would closely describe 2017 for LitFire Publishing, it would be eventful. In a span of twelve months, the Atlanta-based self-publishing company has taken its brand and their authors to four different states and four countries in Europe and Asia, attending different kinds of book events that have opened doors for global readership and international prominence.
Here’s a roundup of the regional, national, and international events LitFire participated in
ALA Midwinter Meetings and Exhibits
Held in January this year, the ALA Midwinter Meetings and Exhibits drew approximately 8,900 people, a mix of exhibitors and visitors. The highlight of this year’s gathering was to encourage librarians to propagate authentic information and battle fake news by spreading awareness and presenting a wide array of books in their respective libraries.
Tucson Festival of Books
Annually hosted by the University of Arizona, TFOB welcomed over thirteen thousand visitors. It is one of the most vibrant book events in the country, with activities for guests of all ages. This year’s festival was LitFire’s second time to join. The hot March weather did not hinder people from visiting and joining the various activities. The highlights of this year’s festival were the Science City exhibits and TFOB’s Literacy Connects, which helps children and adults with reading, writing, math, and English.
London Book Fair
Less than a week after TFOB, LitFire headed to Europe for its first international book fair of the year. Visiting London Book Fair for the second time was a great experience for LitFire to create a solid network of publishing professionals. This year’s LBF talked about the potential impacts of Brexit on the publishing industry and the LBF International Excellence Awards.
Paris Book Fair
LitFire capped off March with another trip to Europe to join Livre Paris, or Paris Book Fair. The event was well-attended by prominent French authors and political figures. It showcased and strengthened the French-Moroccan connection. Postevent statistics showed that the four-day book fair had a total of 160,000 visitors.
BookExpo America and BookCon
In May, LitFire went back to New York to join BookExpo America for the second time. This year’s BEA also included the annual BookCon, featuring graphic novels and high-profile guests. BEA 2017 was remarkable for LitFire Publishing when it came to book displays and visiting authors, because LitFire had a total of 182 book displays and 28 visiting authors who got to interact with other event attendees and publishing professionals.
ALA Annual Conference and Exhibition
The record-breaking attendance of 22,700 mixed guests, including librarians, library supporters, and exhibitors, is proof of the American Library Association’s continued relevance. This year’s book event held in June allowed LitFire to make a difference and join in on ALA’s advocacy of guarding communities against fake news.
Beijing International Book Fair
Adding to the list of LitFire’s second-time attendance is the Beijing International Book Fair. LitFire went to China in August to participate in one of the biggest book fairs in Asia. BIBF was attended by exhibitors and guests from more or less eighty countries, an attempt to penetrate the world’s largest market. The trade show created an opportunity for LitFire authors to introduce their books to a dominantly Chinese audience.
AJC Decatur Book Festival
As a new season started, LitFire also went back home to Atlanta to join AJC Decatur Book Festival. It is also LitFire’s second time to attend the country’s largest independent book festival. The 2017 festival highlighted the creativity of communities and the growing demand for children’s books.
Frankfurt Book Fair
Frankfurter Buchmesse is considered the oldest and largest book fair in the world. It is the perfect venue for brokering international rights deals and getting acquainted with the latest publishing trends. For this year, LitFire and some visiting authors participated in the conferences available, centering on the publishing industry of Southeast Asia.
Miami Book Fair
For the first time, LitFire participated in “the nation’s finest literary festival,” the Miami Book Fair, attended by thousands of mixed guests. It marked LitFire’s end-of-year event but a start of a year-long journey.
LitFire’s attendance in these book fairs was a helpful way for authors to expand their network, gain knowledge about the growing publishing industry, and of course, introduce their work to a wider audience.
Tilly Dunn, author of Exit Stage Left and Exit Stage Right, is one of the authors who partnered with LitFire this year. LitFire now handles the publishing of her books and other marketing needs. When asked about her experience working with LitFire, Dunn says, “LitFire is a company that is guiding me and responding to me in a manner that I had never dreamed possible. I love working with LitFire. I am treated as an individual for whom the world of book marketing has opened up.”
LitFire Publishing and its authors will be bringing joyous memories into the next year and gearing up for an even more prosperous 2018. LitFire’s 2017 journey, as what senior marketing manager A. J. Barco says, has been “fulfilling,” and she is looking forward to 2018, hoping that it will also be a fulfilling year with continuous growth and bigger challenges.
This year was good; 2018 will be better.